4 - 6 October 2026
Riyadh International Convention &
Exhibition Centre - RICEC
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EXHIBITION CATEGORIES
Product Clusters
Beer 0.0:
Multinational, craft and innovative products (flavoured, functional, RTD).
Drivers of volume and market penetration in retail, QSR and casual dining.
0.0 / Dealcoholized Wine:
Still, sparkling and premium labels.
Ideal for hotels, fine dining, corporate gifting and events.
Spirits 0.0 & Mixology:
Gin, whisky-style, aperitifs, bases for mocktails.
Educational focus on recipes, pairings and bar programmes.
Ingredients & R&D:
Extracts, botanicals, mixology solutions for 0.0.
Technology providers for dealcoholization and aroma recovery.
Exhibitor Target:
International producers of 0.0 beer, wine, and spirits even if:
not yet SFDA registered
not Halal-certified
Indie brands and Halal 0.0 startups
Companies in ingredients/botanicals and dealcoholization technologies
Consortia, institutions, and export promotion Agencies
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